A new Alcohol Concern and Balance North East report explores binge drinking, attitudes and influences amongst young people and argues a 50 pence minimum price is needed.
Download 'Binge – Drinking to get drunk: Influences on young adult drinking behaviours' [pdf]
An Alcohol Concern press release reported that the UK’s young people say it is cheaper to get drunk than go to the cinema. One thousand 16-24 year olds were asked about their views and experiences by a specialist survey research agency. Those surveyed agreed that 'drinking to get drunk' is the defining feature of how young people relate to alcohol.
The report also states young people aged 15 and 16 years in the UK are more likely than those in almost any other European country to have been drunk at least once in the last month; are more likely to have experienced being drunk by the age of 13; and have by far the most positive expectations of drinking. See coverage from the Daily Mail and Sky news.
Balance, the North East Alcohol Office, have run previous activity to raise awareness of the impact of alcohol on young people, including a campaign against marketing targetting youngsters. Balance are calling for members of the public to sign a petition for a minimum unit price of at least 50p per unit.
Recently a JRF report explored regional variations in young people's drinking. NHS statistics produce annual data in Smoking, drinking and drug use among young people in England.
Further alcohol-related reports and guidance related to children and young people can be found here on the Alcohol Learning Centre, including the CMO guidance or see the Drinkaware web-page for parents.See here a post on IBA for young people our see all Alcohol Policy UK young people tagged reports.
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