Local authorities in Manchester considering a local bye-law approach to introducing a minimum alcohol price have received in principle support from the Prime Minister. Although the Coalition do not plan minimum pricing at a national level, David Cameron said 'where there can be local decisions we are very happy for that to happen'.
Cameron also raised caution over a possible breach of competition law, though promised to 'look at the details' as state approval is required for bye-laws. The Prime Minister was in Manchester as part of the PM Direct roadshows. Speaking to the Manchester Evening News Cameron said:
“I think the idea of the councils coming together on this is a good one and we will certainly look at it very sympathetically.”
“It may be that we need to do something to help deliver the localist answer.”
“Where I want to try and help is ending the deep discounting on alcohol. People going and 'pre-loading', having bought from a supermarket where they were attracted by a price designed to bring them into the store.”
See here for a Channel 4 news report feature. Further reports by The Guardian and local media video feature on All Voices.
An association of ten local authorities in Manchester are exploring a minimum price approach for the region. The move is supported by the Our Life health campaign group who are urging support for a 50p per unit minimum.
Other areas have previously explored local 'minimum pricing' approaches including Oldham and Portsmouth. The Scottish Government have been seeking to implement the measure but have faced stiff political opposition.
The Coalition Government is currently carrying out a consultation on its proposals to overhaul the Licensing Act, which includes a 'ban on below cost sales'. The HM Treasury is also conducting a review of alcohol taxation and pricing.
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