A Merseyside paramedic’s campaign to tackle teenage binge-drinking has been taken up as an example of good practice by alcohol abuse teams in France, Jersey and South Africa.
Steve Evans, who works for North West Ambulance Service, has won numerous awards for his Don’t Walk Away campaign designed to
teach young people to deal with the consequences of alcohol abuse.
Since he started the campaign more than five years ago he has distributed more than 10,000 packs of information consisting of posters, first aid advice leaflets, power point presentations, lesson plans and DVDs (see Resources, below), via schools, youth organisations and simply meeting youngsters on the streets round the region.
Don’t Walk Away takes a hands-on approach to giving young people the knowledge about what to do when one of their group has consumed too much alcohol, by telling them how to put a person into the recovery position to prevent choking, what to do with an unconscious person, how to make the area safe and how to prevent hypothermia.
This podcast features an interview with Steve Evans.
00.00 Intro, music by Kaimoku
05.53 What children drink...vodka, white cider, Lambrini
07.01 Under 18 alcohol-related hospital admissions data, NWPHO
10.30 Department of Health advice on alcohol poisoning etc
13.32 Don't Walk Away posters in TV soaps: The Bill, Emmerdale, Holby City
15.15 Using Rotary International to get the message out
17.53 Effectiveness of the campaign
19.30 Children's drinking etiquette
20.20 Music: Sinkin Drinkin Fits by Jessy Moss
download the mp3 file (right click on the icon), listen now, or subscribe to the podcast by pasting this code into your podcatcher (eg iTunes):
- Don't Walk Away Powerpoint presentation
- "When things go wrong" first aid advice
- Don't Walk Away video about the campaign (see below)